The British Tourism and Travel Show returned to the NEC, Birmingham on 19-20 March 2025 – offering fresh ideas and inspiration for anyone planning group tours.
From iconic attractions and leading hotel brands to hidden gems and unique experiences, the show brought together the very best in group tourism. With hundreds of exhibitors, live entertainment, and engaging keynote sessions, the atmosphere was buzzing with ideas and inspiration.
Whether visitors came to build new connections, refresh their itineraries, or discover something unexpected – they left ready to plan memorable trips for the year ahead.
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The British Tourism & Travel Show (BTTS) once again proved why it’s the UK’s flagship event for the group travel industry. The two-day exhibition drew thousands of group travel organisers, coach tour operators and wholesalers to the NEC Birmingham on 19–20 March 2025. 201 exhibitors showcased the best in British and Irish destinations, attractions, experiences,…
Over 200 exhibitors will transform NEC Birmingham into a travel industry spectacle this week, on 19-20 March. This two-day event brings the UK’s best destinations, attractions, and hotels together, offering group travel professionals a comprehensive showcase of regional travel experiences and group travel options across the British Isles. Star entertainment and interactive experiences As would be…
We caught up with Becky Dyche from Yorkshire Wildlife Park Resort, to find out more about their company and exhibiting at the British Tourism & Travel Show. Tell us a bit about your organisation: Built on a former riding school and small farm attraction, Yorkshire Wildlife Park has come a long way since opening in…
We caught up with Robert Miller from Hemswell Antiques Centre, to find out more about their company and exhibiting at the British Tourism & Travel Show. Tell us a bit about your organisation: Hemswell Antique Centres opened its’ doors for the first time on the 24th May 1986 with just 150 dealers selling antiques and…
VisitLiverpool is gearing up to make a significant impact at the British Tourism & Travel Show, showcasing a selection of must-see visitor attractions as part of the region’s wider visitor offering. Alongside key partners, VisitLiverpool will highlight the region’s rich history, vibrant culture, and world-class attractions that make it a must-visit destination. With music, culture,…
We caught up with Lindsay Mann from The Bishops Palace and Gardens, to find out more about their company and exhibiting at the British Tourism & Travel Show. Tell us a bit about your organisation: The Bishop’s Palace and Gardens in Wells, Somerset, has been home to the Bishops of Bath and Wells for over…
Creating impactful marketing that turns interest into action is no easy feat. At this year’s British Tourism & Travel Show, Catherine Warrilow, Founder of The Plot, will be sharing her expertise in the session, ‘Trigger Thinking: Shut Up and Take My Money’ on Wednesday 19 March, 12:45 – 1:10pm in the Keynote Theatre. We caught…
We caught up with Emma Thornton from Visit Pembrokeshire, to find out more about their company and exhibiting at the British Tourism & Travel Show. Tell us a bit about your organisation: Visit Pembrokeshire is the official Destination Management Organisation (DMO) for Pembrokeshire. We collaborate with forward-thinking tourism businesses to secure a sustainable future for…
As Bath prepares to celebrate the 250th birthday of one of its most famous former residents, Jane Austen, the city is gearing up for a year of special events and experiences. At this year’s British Tourism & Travel Show, Jon Chamberlain, Head of Marketing at Visit West, will present “How groups can embrace Austen250 in…
Creating accessible and inclusive tourism experiences opens doors to thousands of potential visitors. At this year’s British Tourism & Travel Show, James Dixon-Box, Operations Director at the Marsham Court Hotel, will share his insights during the panel session, ‘Travel Without Limits: Designing for Accessibility and Inclusion’ on Wednesday 19 March, 3:00 – 3:50pm in the Keynote…
Travel without limits: Designing for accessibility and inclusion Q&A with Cheryl Everitt Travel should be for everyone – but too often, accessibility barriers hold people back. From accommodation to transport, the tourism industry is making progress, but there’s still work to be done to ensure that disabled travellers can explore the world with confidence. At…
As artificial intelligence continues to reshape the travel industry, understanding its practical applications has become crucial for business success. At this year’s British Tourism & Travel Show, Manu Kastia, Founder and Head of Strategy at Digital Dialog, will present his insights in the session, ‘AI in Action: Practical Use Cases to Kickstart Your AI Journey…
