AI in action: Practical use cases to kickstart your AI journey today
This session explores practical AI use cases tailored for tour operators, coach operators, and group travel organisers. Key areas include analysing data trends, streamlining supplier and vendor communication, enhancing marketing efforts, managing quote requests and optimising pricing strategies. Through real-world examples and live demonstrations, attendees will gain actionable insights into how AI tools can be leveraged to apply these use cases, resulting in enhanced efficiency, increased profitability, and greater operational impact—insights that can be applied immediately to their business.
Speaker
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Manu KastiaFounder and Head of Strategy, Digital DialogManu is a seasoned marketer with over a decade’s experience of devising and delivering effective digital media strategies and campaigns for some of UK and Europe’s most prominent tourism, travel and hospitality brands. With an extensive background in technology and digital marketing, Manu brings a solid understanding of the major ad platforms and media formats to deliver the biggest bang for the buck for every campaign executed. As an enthusiastic and dedicated advocate for artificial intelligence, Manu and his team at Digital Dialog are championing the adoption of AI within marketing. With a keen focus on innovation and efficiency, they are on a mission to transform the way businesses in tourism and travel approach marketing through in-depth training and implementation of AI driven marketing strategies.