Find the latest travel trends and understand best practices in organising your group tours

The British Tourism & Travel Show is the leading event for group travel organisers – showcasing the very best of group tourism across the British Isles and beyond. The next show will be hosted in March 2026 at the NEC, Birmingham.

Discover fresh ideas and expert advice through face-to-face conversations with passionate industry professionals who are ready to help bring your group tour plans to life.

Catch up with familiar faces, make new connections, and build valuable relationships with key names from across the group travel trade industry!

WHO SHOULD ATTEND?

The show is designed for travel organisations and individuals looking for inspiration on group holiday packages, day trips and excursions.

Coach Tour Operators and Tour Operators: From the largest national operators, through the smallest family owned businesses. If you’re looking for ideas for group trips, packages and excursions, you’ll find all the inspiration and networking opportunities at BTTS.

Group Travel Organisers: If you organise group trips, excursions or holidays, professionally or socially, such as for a social club for e.g. U3A or WI group or ProBus, then BTTS is simply a must-attend event.

Travel Agents: Meet providers of attractions, destinations, hotels and experiences that are likely to spark your interest to sell. Get inspiration for hosting tours of your own. Most importantly, find out about any new legislation that has come into force. Find out what your customers really want to attract and retain clients.

Tour Guides and Coach Drivers: Meet key contacts at attractions, destinations and hotel providers across the country. Build your contacts list and gather useful information to share with your team and customers.

Discover attractions, hotels and destinations to inspire your tours and brochures

Have insightful face-to-face conversations with teams behind the brands

Join many tour operators, group travel organisers and travel trade specialists

Hear the latest travel and tourism insights from expert speakers

Find service providers to help you with planning tours

WHO YOU WILL MEET

There’s something for everyone! Whether you’re a seasoned tour planner or if this is all new to you – make connections, build relationships and pick up take-aways so you have everything you need to get organising group trips.
Visiting BTTS will give you access to hundreds of key contacts including:

Attractions: from quirky museums to gardens with year-round blooms, to manor houses and castles rich with history. 

Destinations: well known and off the beaten track, stops on route or ultimate tour highlights, find out about special events and best places to take groups, whilst tapping in to local knowledge.

Hotels: big brands or independents – find out about their facilities from group dining to coach parking, single room rates to accessibility.

Transport Providers: from coach operators, ferry operators to train operators – get your groups from A-B in style.

Regional Tourist Boards: showcasing days out, seasonal events such as haunted houses to explore this Halloween and Christmas markets, where to find amazing views, vineyards, food festivals plus more.

Everything needed to make planning easy: you’ll find software providers to handle bookings, payments and route planning, insurance providers that have tailored services for groups, translation services, recruitment services, and finance providers – to name a few.

…and much more!