Exhibit at BTTS
Exhibiting at the British Tourism & Travel Show
Tour operators, Coach Operators, Group Travel Organisers, Travel Agents and other travel trade professionals visit the British Tourism & Travel Show each year. They attend to get exciting ideas for group trips, tours and itineraries, to find products and services that make planning simple, and to make their customers’ experiences exceptional. This is an event your organisation will not want to miss!

Meet key buyers

Showcase your brand

Build relationships

Grow your business
What do our exhibitors say?
Don’t just take our word for it!
Watch the video to hear what our exhibitors had to say about their experience at BTTS 2025.
CONTACT US TODAY
Get in touch today to learn more about our audience and the benefits of exhibiting at BTTS.

We believe that events like this are critical for driving the growth and technological evolution in construction, and we’re excited to be part of the conversation. Thank you to everyone for making it such a success!”
Payapps
TESTIMONIALS
Who Exhibits?
The British Tourism & Travel Show attracts over 200 exhibitors each year, many of whom have been with the show since it started over 20 years ago. Visitors attend to meet and do business with:
- Attractions
- Destinations
- Hotels
- Travel Operators
- Software Providers
- Ticketing Services
- Industry Associations
- Experience Providers
- Wholesalers
- …and more!
Previous attendees included buyers from
Aklams Coaches All about TOURS Easton’s Holidays Edwards Coaches Glenton Holidays Harry Shaw IOW Tours JAC Travel Johnsons Coaches Kuoni Group Travel
Luckett’s Travel Over 50’s YHA Group Ramblers Holidays Reays Coaches Richmond’s Coaches Saga Travel Shearing’s Holidays Titan Travel U3A Women’s Institute
Attracting an audience with real buying power
Exhibiting at the British Tourism & Travel Show will generate exposure for your brand before and after the event through a comprehensive marketing campaign, including:
- Advertising and editorial in leading travel trade publications such as Coach Touring, Discover Britain for Groups, Blueprint Travel Media, Coach Tours UK, Group Travel Today and Group Travel World.
- Partnerships with leading Associations including Coach Tourism Association (CTA), Association for Group Tour Operators (AGTO) and Confederation of Passenger Transport (CPT).
- E-Marketing to an extensive, continually updated database.
- Direct Mail to active travel trade buyers.
- Digital advertising including extensive social media, search engines and retargeting. promotions.
Maximise your ROI with the free Meeting Planner
As an exhibitor, you’ll get exclusive access to the Meeting Planner platform. This tool allows you to connect with key buyers, schedule meetings in advance, and showcase your products. It’s designed to help you make the most of your time at the show, ensuring that you meet the right people and generate quality leads before, during, and after the event.
With the Meeting Planner, you can:
- Search for relevant visitors and schedule meetings on your stand.
- Showcase your brand in the platform, making sure you're visible to buyers ahead of the show.
- Plan your day by organising meetings and receive reminders, so you never miss an opportunity to connect.
The British Tourism & Travel Show is a must-attend event for anyone targeting the domestic travel market. It plays a pivotal role in the travel distribution system, offering invaluable opportunities to connect with key industry players.Florence Wallace, Head of Travel, Great West Way / VisitWiltshire
BTTS is fantastic to make new and existing connections. Always a great show to attend.Lisa Dowdall-Sousa, Sales Manager, Oceana Hotels & Restaurants
BTTS is great for quality visitors!Nicola Stott, Sales Manager, Ruskin Hotel
The British Tourism & Travel Show is a key fixture in our calendar and provides excellent opportunities to meet with existing clients and make new ones!Matt Coulter, Director of Sales, Ticketpipe
Simply a great networking event to meet existing suppliers and to be able to showcase our attractions to the Leisure industry as a whole.Mark Smith, Groups And Trades Manager, Continuum Attractions
The show is a great place to do business and meet with existing customers as well as showing our offerings to potential new customers. We met a lot of new tour planners who a positive interest in our product.Keith Doble, Operations Director, Gwili Railway
The British Tourism and Travel Show is still the pre-eminent show of its type in the UK and one that we always look forward to. It's like it says on the label 'if you want more profile and group bookings then this is the obvious starting point.Steve Reed, MD, Steve Reed Tourism Ltd
A well managed, great event, providing an opportunity to meet quality trade contacts. I have been attending for 15 years and this was the best yet.Tom Pridmore, Tourism and Events Officer, Ribble Valley Borough Council
Great for networking with partners and potential customers.Fiona Elisabeth Hobday, Sales and Marketing Volunteer, West Somerset Railway
We were busy the whole time talking to existing and many potential new customers. Probably the only show that reaches UK coach tour operators.Paul Beaumont, Director, Greatdays Travel Group
The British Tourism & Travel Show is an important annual event, giving us the opportunity to meet new contacts and network with existing ones.Fiona Drew-Smith, Hotels Business Development, Daniel Thwaites Hotels